Let us first think about your logo... Your logo is your business identity. A good logo will raise your business profile and credibility within the market place. The first stage in any corporate design process is usually the evaluation of your current logo. If we feel it doesn't do you or your business justice we will give you the option of a professional and stylish replacement.      It is imperative that your logo works well both in mono as well as colour and careful thought must be given to how it will reproduce in various forms, from paper to screen. A common downfall in designing a logo is to ignore the many constraints that these diverse forms dictate. For example a logo that works well in colour on high grade paper may not work so well in mono on newsheet - especially if it has fine linework or subtle gradient tones.      Once a new logo has been created, we can think about how it will be applied. It is important to bear in mind the implications of changing your business identity. Your current logo has probably been applied to your current stationery, your sales literature, your signage, your product and maybe even your business equipment. So it would be a difficult and impractical task to change everything at once. It would be far better to phase the process of change over a period of time... Now let us consider your business stationery... With a professional and stylish logo to hand, the business of designing an attractive yet functional stationery range is made easier for the trained eye of a graphic designer. The whole process of producing your stationery range is handled by us... from start to finish. We begin by showing you a colour 'visual' of how your letterhead will look. Once approved it will set a precident for other items in your range requirements. We apply the approved design to those other items, paying careful consideration to form and function and we complete the origination stage - ready for printing. You will get to see artwork proofs of each item - before they go to print, thus allowing you the opportunity to make final adjustments if necessary. You will finally be given the chance to see printer's proofs to check for colour prior to the print run. So... what next? Now that your stationery requirements have been addressed you might like to consider applying your new corporate identity to sales literature, reports, and/or advertising. [Home] [Top] GGS Creative Graphics, 1 White Lodge Business Park, Hall Road, Norwich, Norfolk, NR4 6DG. Tel: 01603 622500. Fax: 01603 633876. [Email Us] [On-Line Enquiry] Contact Peter Griffin or Dan Hills to discuss your requirements. You can email Peter at peter@ggs.co.uk or Dan at design@ggs.co.uk - or you can call us on 01603 622500. The advice is free and you will be under no obligation.